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SERVICES

Social Media Advertising

Social media is more than just likes and shares—it’s a powerful tool to connect with your audience, generate leads, drive sales and grow your brand. At Globally Sourced, we create high-performance social media ad campaigns that deliver measurable results. Whether you want to increase brand awareness, drive website traffic, or boost conversions, our expert team ensures your ads reach the right audience at the right time.

 

We specialise in running data-driven and highly targeted advertising campaigns across major platforms, including Meta (Facebook & Instagram Ads), TikTok Ads, LinkedIn Ads and more. Our process is built around a strategic approach that combines compelling visuals, persuasive copywriting, and precise audience targeting to maximise your return on investment. Plus, with detailed performance reporting, you’ll always have transparent insights into your campaign’s success.​

  • Data-Driven Strategies – We create highly targeted campaigns to maximise ROI and conversions.

  • Expert Management – Our team stays ahead of platform updates, trends, and best practices.

  • Creative & Engaging Ads – Eye-catching visuals and persuasive messaging that drive results.

  • Ongoing Optimisation – A/B testing, audience refinement, performance tracking & daily management.

  • Transparent Reporting – Clear insights and actionable recommendations to keep you informed.

 

Let’s scale your brand with paid social! Get in touch today to discover how we can help you grow through targeted social media advertising.

Why Choose Our Social Media Advertising Services?

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Our Social Media Process:

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1

Platform Selection

We analyse your target audience and business objectives to determine the most suitable social media platforms for your advertising campaigns. Whether it's Facebook, Instagram, Twitter, LinkedIn, TikTok or YouTube, we can identify the platforms that align with your target audience.

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2

Campaign Strategy

Our social media advertising strategies are tailored to your business needs. We outline clear objectives, define target audiences and establish key performance indicators to measure success. Our strategy incorporates ad formats, budget allocation, and campaign timelines.

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3

Ad Creation

Our creative team designs visually stunning and compelling ad creative that captures attention and resonates with your target audience. We focus on creating engaging ad copy, visually appealing images or videos, and persuasive CTAs to drive clicks, likes, shares and conversions.

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4

Audience Targeting

We leverage the powerful targeting capabilities of social media platforms to ensure your ads reach the most relevant audience. By utilising demographics, geographic, interest-based and behavioural targeting options, we optimise your campaign's reach and effectiveness.

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5

Ads Management and Optimisation

We closely monitor your social media advertising campaigns, analysing performance metrics and making data-driven optimisations. We adjust ad targeting, creative elements, bidding strategies, and budget allocation to maximise campaign performance and achieve optimal results.

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6

Performance Tracking
& Reporting

We provide comprehensive reports on your social media campaign performance. From click-through rates and conversions to cost per acquisition (CPA) and return on ad spend (ROAS), we keep you informed about the progress and effectiveness of your campaigns.

WHAT OUR CLIENTS SAY

We’ve been lucky enough to work with GSM building our digital strategy for the past two years. They are collaborative, take time to explain the things we don’t understand and make excellent recommendations to ensure that we get the very best out of each channel. We’ve seen amazing results from all the groundwork laid by Ben and the team.

MAY KIRKBY - MARKET HALLS
HEAD OF MARKETING

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